How Much Value Do I Give In My Free Content?
I’ve been getting a lot of questions from my clients lately around the topic of creating free content. It can be hard to know what to share, how much to share and where to share it.
Today, my aim is to help you feel confident in sharing your knowledge and expertise with a spirit of generosity. I talk through the mindset of abundance, and share a very specific strategy to build trust and ultimately draw people in.
While there can be resistance in giving your knowledge away for free, sharing valuable content from a place of service will cause you to stand out from the crowd and really showcase what you have to offer.
Sharing in this way will never replace the bespoke support provided by paid programs. Rather, it gives people a taste of what they can expect to receive if they decide to work with you.
I encourage you to reject the mentality of scarcity and embrace expansiveness, knowing that this mindset will support you in attracting your ideal clients.
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